The franchise owners of the restaurant brands Johnny Rockets Fatburger Round Table Pizza Great American Cookies and FAT Brands can now make payments for royalty fees in Bitcoin.
FAT Brands Inc. (Nasdaq FAT), a public company that boasts more than 2,300 franchise locations and 18 distinct concepts, has said this move is a “reminder of its commitment to innovation in financial and technology.”
“In a recent statement, FAT Brands’ COO Thayer Rückhorn said that Bitcoin had become a popular asset. “As a company we believe it is important to expand our payment options for our franchisees”, he added. He added that franchisees from abroad, who control over 20 percent of the company’s restaurants, might benefit more.
Wiederhorn said, “We are looking forward to using Bitcoin as a tool that will streamline and simplify the payment process.”
FAT Brands representatives told a reporter that FAT Brands franchisees and owners of FAT Brands casual, quick service restaurants could pay their royalties, development fees, and other costs by using Bitcoin. Decrypt. FAT Brands may decide to either sell Bitcoins for USD or keep them.
A representative from FAT Brands said that adding new payment methods like Ethereum and Solana could happen in the “future”. DecryptWe’re going to start with Bitcoin.”
What about buying a Fatburger at Johnny Rockets, or a Milkshake?
The answer was “Possibly, but probably not today.”
In recent years, the overlap between cryptocurrency and restaurants has increased. In 2024, on-chain dining rewards platform Blackbird Crypto payments are now easier to receive New York has some of the most highly acclaimed restaurants. Also, there are fast food chains McDonald’s, Taco Bell” Pizza Hut Web3 has been the site of many collaborations.
Michael Saylor and Strategy, formerly MicroStrategy, have popularized the use of Bitcoin by publicly traded firms as a reserve currency. His firm now holds some $44 billion worth of Bitcoin, and the firm's model has inspired dozens of followers.
Andrew Hayward is the editor
